Post Date: August 8th, 2011


Q: What Aspect Of Your Marketing Has The Most Impact On Your Sales?

A: You're Reading The Answer Right Now…

“Because You Can't Bore
Your Customers Into Buying…”

You've got your brilliant idea…

You've built your branding, and got your website up with a shiny new design that is sure to do great! BUT…

No one is interested in the title of your main page.

And the first paragraph is a bit of a sleeper…

And you know what?

It turns out that almost NO ONE is bothering to read what's written about your company and products…

Now let me ask you something: How will you increase your sales if you can't get them to read about your product or service?

Marketing Tip: You can't BORE people into buying from you!

Now just to make sure we're on the same page, CopyWriting is NOT the same as getting a CopyRight. That little "W" means we're talking about the writing of any "copy" (text) in your marketing.

So what exactly does marketing copywriting do?

Good copywriting works like the "Jedi Mind Trick" in Star Wars…

How does this work?

Because the writing you use for your marketing is a DIRECT CONNECT with your prospect's mind… And it is continually compelling them to do one thing:

Keep Reading! Why is this so important?

Remember, if they don't read the title, then they're not going to read the first sentence. And what happens if they don't read that first sentence?

That's right. If you lose them at the first sentence, they're never going to get to the bottom where you're trying to sell

And if you're not getting to the sale… Well, what's the point exactly?

Let's start with the basics:

The first thing good Marketing Copywriting will do is build rapport… Let me give you an example…

RIGHT NOW, as you're reading this, my mind is in communication with your mind… directly. Across a huge expanse of space and time, we are sharing the exact same conversation… And in your mind, you can sort of picture me here talking to you… And that image alone creates a connection… a sense of rapport… Here we are, two people with a common experience, talking about the future of your company and how to take it to the next level…

That creates a connection between us. We have a common goal, which is to communicate about your marketing needs, and as you read, you are actually hearing the same words that I'm thinking as I type.

It's like our brains are linked "Spock" style! Creepy… and very powerful…

BUT (there's always a but…)

You can break that connection VERY quickly if you don't know what you're doing.

What if I said "our company has helped millions of Serbian midgets just like you"? You are INSTANTLY GONE. I'm clearly not talking to you anymore…

And everything I just said, as well as everything I'm about to say?

It's all thrown in the garbage.

People make the mistake of thinking of marketing efforts as something that can ONLY add to their sales efforts… It's all positive or neutral… WRONG!

There's a dangerous side to marketing that people often forget about…

If you get your marketing wrong, you may not just fail to sell "something extra" you hoped for…

You may be unconsciously and inadvertently UNSELLING your prospects!

You, your company, and your products are DEFINED by the words you choose and the thoughts that they convey… And your relationship with your customer is shaped by how you go about it.

How much of your customer's buying decision is determined by how they feel about your company and your product?

How much do you think it could be worth to have massive control over your prospect's perspective of your product and it's value?

If there's one piece of advice I'd give, it's that you need to stop burning bridges with prospective customers, and GET HELP with your marketing copywriting.

Whether it's with me or someone else (with a solid track-record), get a marketing copywriter to help you connect with your customer.

For a free consultation, click the link below. You'll hear back from me within 24 hours.

Talk to you soon!

Den Bradshaw

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Post Date: August 8th, 2011


Turn Traffic On Like A Switch…

The best idea in the world is dead in the water if no one ever sees it.

Once you've got your website and product ready to go, you need to turn on the traffic!

Marketing Magnet's Traffic Switch service works just like a light-switch.

You work with a human being to determine exactly who your ideal customer is, and what they would be looking for to find you.

We take care of the rest. Once set up, we're are able to turn traffic on AND off to your site like flick of a switch!

With real-time reporting of traffic, statistics on your conversion of visitors to subscribers to customers, we can help you fine-tune your business into a well-oiled machine.

When you're ready to turn on traffic, call us, and we'll flick the Traffic Switch!

For a free consultation, click the link below. You'll hear back from me within 24 hours.

Talk to you soon!

Den Bradshaw

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Post Date: August 8th, 2011

When Life Hands You Lemons…

Squeeze them, build a stand, and sell that lemonaide!

It's almost shocking really…

How often do you go to a great website that has fantastic products and killer information…

And then when you need it MOST, you forget what the site was and can never find it again?

This happens millions of times every day. And if you have a website, it's probably happening to you, too.

Let me make this VERY clear: If you have potential customers coming to your website, you are screwing yourself if you aren't capturing their information.

You wouldn't give someone a business card with no phone number or email address, right?

There's no point in giving away information about your products and services, without having SOME sort of way to follow up with people. There's no point to spending the time, money and effort to get people to your website in the hopes that they will buy everything they ever need from you on the first visit.

You need a strategy for building a relationship with your customers.

You need Squeeze Gear.

With SqueezeGear, we work with you to build a system for acquiring leads from the people who come to your website. And, perhaps more importantly, we'll help you to build a great relationship with each of your customers, that will enable you to follow up with them and make sales well into the future.

For a free consultation, click the link below. You'll hear back from me within 24 hours.

Talk to you soon!

Den Bradshaw

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Post Date: August 8th, 2011

Trivia Question:
You are an astronaut…

What is the most important AND most dangerous part of your journey to outer-space?


When your rocket is blasting off for a seven million mile journey,
99% of your energy is spent at LAUNCH

At this crucial point, a lot of things can go wrong:

  • You can expend all your fuel before you leave the pull of gravity…
  • You burn too fast and hot, and explode on the launch pad.
  • You can lift-off successfully, but be pointed in the wrong direction… and even a fraction of a degree miscalculated in the beginning will leave you off by thousands of miles within days…

Breaking free from gravity and getting to your goal require incredible effort, precise coordination, and expert timing…

Most people make the mistake of thinking about the epic journey, and planning for what they will do when they reach their destination… Hopping around the moon, chatting with aliens, maybe a few laser battles…

NEWS FLASH: None of that matters if you never leave the ground!

Launching right is the KEY to a successful venture.

Marketing Magnet's Blast Launch system is based on proven techniques that get you off the ground quickly, efficiently, and with the ability to adapt on-the-fly.

I'll work with you to develop a launch strategy, brand your product, and get the whole thing off the ground FAST.

For a free consultation, click the "Learn More" button below and send your contact information today. I'll be in touch within 24 hours…

Talk to you soon!

Den Bradshaw

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